Randi Grody
SNHU GRADUATE | BACHELORS OF SCIENCE | MARKETING
WELCOME
About Me
Hi! My name is Randi. I am enrolled as a student in the Business Management and Digital Marketing Program at Southern New Hampshire University. I graduate in March of 2024. I became passionate about marketing when I went out on my own as an independent hairstylist. From that experience, I learned how to market myself and my skills in order to obtain new clients and maintain those relationships. I hope to one day integrate my cosmetologist experience and license with my marketing degree from SNHU. I am from Bellaire, Michigan. A small town in Northern Michigan situated next to Torch Lake and am a proud Michigander. This is my blog that I will be building as a portfolio for during my time at Southern New Hampshire University. It is comprised of topics essential to marketing. I remain passionate in marketing and business and believe with a great mindset, you can accomplish great things!
Much Love and Best Wishes,
Randi Grody
BLOG TOPICS
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Augmented Analytics https://www.qlik.com/us/augmented-analytics Augmented analytics: Examples & best practices. Qlik. (n.d.). https://www.qlik.com/us/augmented-analytics Augmented Analytics in an up and coming trend that has been gaining popularity for some time. According to Qlik, augmented analytics is, “the integration of machine learning and natural language processing techniques into data analytics tools to assist or automate analysis processes as…
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Key performance indicators are vital in monitoring the continuance of any marketing campaign. Without them, how are we going to know if a campaign is aligned with an organization’s business goals? They are important for many reasons. Continuous improvement and growth, help with goal measurements, encourage accountability, improves employee engagement, customer engagement, monitoring trends and…
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Have you ever heard of the saying, “It takes all kinds to make the world go round” said by Trent Shelton. Often times we can get caught up in our own goals. Whether they are personal or professional, it is easy to get tangled up in the ideas or things we believe in without considering…
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According to Federal Trade Commission, mobile cramming is a modern way of a scam where consumers’ phone bills are used as a vessel for unauthorized charges placed by third parties. In 2016 AT&T’s consumers were subjected to mobile cramming done by the mobile carrier. “Crammers rely on confusing telephone bills in an attempt to trick…
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In order to align the marketing activities with the mission, objectives, and goals of an organization, an organization must first know what those are to them. “Strategies and practices should be anchored to clearly stated principles that can be widely shared within the organization” (Harvard Business Review, 2019). Are the individuals involved aware of them…
Randi Grody 